LONDON (UPI) -- Blond women make an average of nearly $8,400 less each year than dark-haired women, research gathered by a German hair care company indicates.
The study, which involved questioning 3,000 women, revealed that brunette women had been involved in more romantic relationships, The Daily Telegraph reported Friday.
Forty-four percent of brunette women said they experienced their most enjoyable romantic relationships while sporting dark hair. One of seven women questioned admitted colouring their hair helped them feel more sexy.
Forty percent of women who have changed their hair colour said they "hated" their real hair colour, while 15 percent said they didn't even know what colour their hair was naturally.
"Hair colour can not only change your appearance but also change your mindset and people's perception of you," said Camila Lobo-Guerrero, of the hair care company that commissioned the study, Schwarzkopf & Henkel.
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